General SEO FAQ

General SEO FAQ

The fundamentals of SEO, explained in plain terms. Tap a question for a short answer, then read the full page.

What is SEO and how does it work?

SEO, or search engine optimisation, is the work of getting a website to appear when people search Google for what it offers. Read more →

What are the main types of SEO?

There are four main types, and a complete strategy uses all of them. Read more →

What are the 4 stages of SEO?

In practice, SEO moves through four stages. Read more →